Successful Inventing: Marketing research

Are you new to the invention process? If so, register today for the second virtual event in the Successful Inventing series, presented by the United States Patent and Trademark Office (USPTO) and the Licensing Executives Society - Silicon Valley Chapter (LES-SVC).

The second session focuses on marketing research, and discusses how to:

  • Create what people want before they know they want it
  • Identify the buyer/customer
  • Decide whether you should license or manufacture
  • Determine the product-market fit

Register today

The Successful Inventing series covers various aspects of the invention process. Each monthly session is held virtually. Participants will hear experts discuss topics that include intellectual property (IP), creating a prototype, licensing, funding, and more.

A question-and-answer session will follow the presentation. Please send your questions in advance or during the event to western@uspto.gov.

For more information, please email western@uspto.gov.

Accessibility accommodation

Accessibility

If you are an individual with a disability and would like to request a reasonable accommodation, please submit your request to the contact information listed above.

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This event is part of a series: Successful Inventing